From time to time, I like to convey my “real life” experiences with brands not involved in the real estate or mortgage industry. It’s my hope there are real business lessons to be learned there, which can be applied to our own space.
At the least, it’s my hope the stories make for mildly entertaining blogging! (more…)
I’m probably not the only one, but I’ve noticed an increasingly disturbing trend in American business over the past decade or so. We’ve gone from an atmosphere where the “customer is always right”—where the ultimate goal of almost any business was to satisfy and retain the business of as much of the target market as possible—to….something else. (more…)