Tag: customer service

Sorry for the extended absence.  Life has been good lately, which tends to mean “busy.”  But I had an unwanted experience recently that went to the heart of what I do, so I thought I’d share. This isn’t the first time I’ve thought to tell such a story.   Consider this a living example, if you will, of why it’s important to review one’s customer service policies and practices from time to time.  more

(The following memo is facetious.  It is based in no small part on a delightful experience I had recently with one of the tone-deaf legacy airlines…) more

From time to time, I like to convey my “real life” experiences with brands not involved in the real estate or mortgage industry.  It’s my hope there are real business lessons to be learned there, which can be applied to our own space.

 

At the least, it’s my hope the stories make for mildly entertaining blogging!  more

I’m probably not the only one, but I’ve noticed an increasingly disturbing trend in American business over the past decade or so.  We’ve gone from an atmosphere where the “customer is always right”—where the ultimate goal of almost any business was to satisfy and retain the business of as much of the target market as possible—to….something else.   more