Tag: title

The Curious Case of the Ubiquitous e-Newsletter

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By Posted on January 6, 2012 in Marketing and advertising (general)

They’re everywhere!  In my in-box.  In my mail-box.  At trade show booths and in the marketing collateral I get.  They’re content marketing newsletters, and it would appear that the good people of the mortgage and real estate industry have picked up on their value. more

Sometimes, you’ve got to give a little…

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By Posted on May 6, 2011 in Mortgage and title industry (general), Public relations (general)

I’ve been serving the good people of the mortgage and real estate industry now for about eight years.  Eight good years, mind you.  During that time, I’ve seen the industry discussion go from bundled services and Alt-A loans to RESPA reform to mortgage fraud and predatory lending to the subprime meltdown, servicing fiasco and reg-apocalypse.   more

The CFPB is taking its message to the masses. When will the mortgage industry do the same?

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By Posted on March 16, 2011 in Mortgage and title industry (general), Public relations (general)

This week, I’m going to overstep my bounds a little bit. That’s ok, I feel very strongly about this. Plus, I don’t work for the CFPB (in theory, they work for me, right?).  more

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