Tag: Twitter

Social media is not an excuse to avoid networking.

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By Posted on June 3, 2011 in Mortgage and title industry (general), Public relations (general)

I know, I know.  What does that mean?  Isn’t social media all about networking by its very nature?  Well yes.  Unless it’s not used that way. more

The Plague of Self-Branded “Expertise” or How the PR Industry is Doing it to Itself Again.”

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By Posted on September 3, 2010 in Public relations (general)

Saw a great cartoon today in The Oatmeal lampooning the world of social media and its self-proclaimed experts.  You can see it here. Pay close attention to #5.   more

Is the blog really “social media,” or just another form of broadcast?

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By Posted on August 26, 2010 in Uncategorized

Mitch Joel posted a thoughtful blog this week about the role of conversation in social media. You can read it here. I suggest you do. I’ll wait for you right here.  more

Social media tips for small businesses…and others.

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By Posted on August 6, 2010 in Practical philosophy, Public relations (general)

Back by popular demand (Six people can’t be wrong!) I’ve got a new list for you this week.  Bear in mind that this is not high-brow reading for top social media GuruChampionEvangilisticExperts.  This is the basics.  But I hear routinely from folks I know that they’re intimidated about getting started, or that they’ve joined LinkedIn or Twitter and are getting nothing from it.  So this one’s for y’all!    more

Not on Twitter? You’d still better be Tweeting.

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By Posted on May 8, 2009 in Marketing and advertising (general), Public relations (general)

 

Whether you believe in social media or not, there’s a bigger trend at work here.  Maybe even a couple.

 

Social media has evolved quite a bit in the past few years.  Or should I say, “devolved?”  We’ve gone from the flashing lights carnival and dizzying variety of Facebook and My Space to the more professional look of LinkedIn.  Now, business people are discovering Twitter.  Instead of offering amusing/irritating applications that allow us to take and display quizzes ranging from our favorite brands of beer to our favorite insects, Twitter offers us 140 characters.  That’s it. more

What is Twitter? And how, exactly, does one “Tweet?”

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By Posted on April 9, 2009 in Mortgage and title industry (general), Public relations (general)

With apologies for the delay, I’m somewhere west of Gainesville on vacation this week. And, for some reason, I chose to drive here. With a toddler. And did I mention the stomach flu that’s been ravaging my family for ten long days?  more

Invitation to Exercise Restraint

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By Posted on February 5, 2009 in Marketing and advertising (general), Mortgage and title industry (general), Public relations (general)

If you’ve been following my blog or know anything about me, you know I’ve become a convert at the altar of social media, particularly LinkedIn.  Now, the industry I serve has many strengths.  Its professionals are loyal, hard-working, detail-oriented, and tend to value traditional relationships.  However, it’s not always a cutting-edge industry when it comes to using technology. more

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